How do I identify true values in people's answers? Sometimes my clients will say so many different words; I find it difficult to identify which are the keywords.

Article ID: 197

Last updated: 20 Nov, 2019

The values element of their answer will have more emotion in the words.

As you gain more experience you will also learn to recognize that some words represent values and others do not. For example, security is a value. Retirement is a goal.

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Values Conversation™ -> Identifying & Organizing Client's Values

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