I have several existing clients and prospects that have zero debt and range typically from $3-$10 million in liquid net worth. Many of them have believed in “Term and invest the rest” mentality and therefore don't like to discuss insurance needs and their term policies have expired. By this, I'm referring to clients who are past the accumulation phase and confident in their mind that they have been adequately insured and no longer need much insurance (I realize this may not be true), and have the notion typically to only buy term and put the rest of their money into savings. When we get to the Commitment to Hire Conversation™. Many of my existing clients have zero debt, more cash then they need to have sitting around (I realize this needs to be addressed), and don't feel they need much help with insurance. Therefore the step-by-step plan addressing these four areas only has one area where they typically want, or feel, they need help in creating a plan. I'm curious if it would it make sense to change the "What you get” discussion to something that could provide a little more value than the 4 bullets currently in the script? Can you please tell me perhaps a different word track then the Financial Road Map® script since two of the four areas are not of much interest to these types of clients?

Article ID: 537
Last updated: 20 Nov, 2019
I wouldn't change anything. Whether they believe in insurance or not doesn't change the fact that it's your job to review their situation and give advice. Even if they can afford to self-insure, they may choose to lay that risk off to an insurance company. Many very financially successful people still buy insurance. Keep in mind that we're not just talking about life insurance here.

As you progress in the Committed Advisor Program you will learn to present the offer of the Full Values-Based Financial Planning™ Value Proposition as well as answer the "pivotal questions" that we know from experience some prospects and clients will ask.
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folder Financial Road Map® Misc.
folder Implementation Meeting
folder Commitment to Hire Conversation™ -> Commitment to Hire Conversation™ Misc.


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