The participants in happy relationships can sometimes have different ideas about the value of money, goals and how resources can/should be used to accomplish goals. How is this handled by the Bachrach & Associates process?

Article ID: 329
Last updated: 20 Nov, 2019
The Financial Road Map® handles this reality perfectly. Both of their value sets are captured on the two values staircases and there is no expectation that they be the same. (In fact, they never are.) The same is true for their goals. All of their goals are captured on the Financial Road Map® whether they are shared or a goal that is primarily more about one partner than another. You can tell that you are dealing with a couple in a good relationship by how well they each support each other in goals they would not have if they weren’t in that relationship.

As far as “different ideas about how money should be used to accomplish goals,” that will no longer be relevant when you are their Trusted Advisor because they will have both agreed to follow your advice.
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b I completed a Financial Road Map® with this gentleman and his wife. He loved the experience and was very excited to go ahead and have us create an action plan. We requested additional information needed to complete the plan. I then received this email (see below). How would you respond? Thanks. Morning, Michele and I had the opportunity to sit down with an investment adviser yesterday and discovered that Optimal Performance is not only an investment company but also a financial planning firm. Embarrassing for me, as we have worked with Diane for over five years and she has helped us manage a myriad of financial challenges over that time. To realize that I have not fully taken advantage of her years of experience her expertise was "uncomfortable" to say the least. That said, Michele and I have decided not to continue moving forward with Ideal Life and re-engage Diane since we are already paying for that service. Additional, I am sure you can appreciate that we do not want to put our relationship with Diane in jeopardy especially after she has been a cornerstone for us. I have reviewed our chequing account and as of Friday, our cheque has not been processed and we would ask that it does not happen. We are prepared to pay a small fee for the work to date (including the Value-Based book) and will issue another cheque to cover that amount. I can have that available when I come to pick up our binder. As you witnessed, we were ready to make the move to see the plan and realize this a disappointing news however this is the right thing for us and aligns with the values we hold true.
b Should I use a flat fee?
b How long will it take me to get as good as a 9-year old?
b I feel like I have been doing all of the planning and goal setting for my clients. I don't see any other way to invest their money unless their financial home is in order. Since this is already in my practice how do I go back to existing clients and say I am charging a fee to do what I’m suppose to do as a financial advisor?
b The emphasis in Values Based Financial Planning™ is obviously on how to make one's money work to the best advantage for the client. Some people might question this philosophy as being less than a balanced approach to other quality aspects of life's journey. How might we respond to such a question?
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