For a client who declined a Financial Road Map® interview two months ago, is it OK to send a book and newsletter, followed by an invitation to do the Financial Road Map® again?

Article ID: 293
Last updated: 20 Nov, 2019

Yes. Use your judgment. While the Values-Based Financial Planning book and Values-Based Quality Of Life Newsletters are part of an Altruistic Biz Development strategy, you do not have to be altruistic with everyone. Just like a charitable person does not have to give money to everyone, you can be selective about who receives your gifts. The Rule of 168 dictates that being altruistic with everyone is not possible.

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b Would you send the email first, for example 2 days prior to the phone consultation and then also have the AM make the phone call to confirm the Phone Consultation?
b Can you please help me with an appropriate Financial Road Map® appointment setting script that I can use with the clients in my tax practice?
b Is there anything else you would suggest to be more effective in getting my existing clients in for a Financial Road Map Interview™?
b I had a Financial Road Map® scheduled today with a prospect that canceled. He and his wife are indecisive as to whether they want to meet or not. He is very young, about 25, and probably not an ideal client. Should I continue to call him to reschedule the road map or let him take the initiative and call me to reschedule?
b Could you help create a script for our staff to use when calling to confirm both the Phone Consultation and Financial Road Map Interview™ to increase our chances of having the appointment kept and have the best possible experience?
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