What language do you use to set up a Financial Road Map® with prospects?

Article ID: 291
Last updated: 20 Nov, 2019

That could vary depending on how you are finding your prospects. When you and your Accountability Coach decide that you are ready for Mastery Series 2, which teaches our referral process, you will learn a complete system for filling your appointment calendar by referral.

In the meantime, when you are scheduling appointments with your prospects it is important for them to come to your office with their spouse and bring their financial documents. This is so they can have the best experience possible. Communicate that they will get something, their Financial Road Map®, which will be valuable to them whether or not the two of you choose to do business together. They will experience a meeting where they will both have total clarity about what’s important to them, define all of their financial goals, and benchmark their current financial reality. This will help them to be in a position to align all of their financial decisions with their most important goals and their most deeply held values.

If you get any push-back at all, reiterate that this is something they will derive value from whether they choose to proceed with you or not.


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Also listed in
folder Referral Conversation™
folder Referral Process/ Follow-Up Phone Call
folder Before Financial Road Map™ -> Follow-Up Phone Call (Prospective Clients)
folder Before Financial Road Map™ -> Initial Contact with Prospective Clients


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b I have been making Self-Referral calls to people I know from the past. I have been using the opening, “Hi....I'm calling because I'm not sure if something special etc. Do you have a few minutes to talk with me?” I then continue by asking, “Have you ever thought about what your Ideal Life would look like?” A couple times now it has that they won't answer me because they feel inhibited to speak freely as colleagues might be able to hear their answers. As a result I don’t receive any Meaningful, Important, Significant and Compelling information from them. In these cases should I ask if I can call them at a time when they can speak freely?
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