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What language do you use to set up a Financial Road Map® with prospects?

Article ID: 291
Last updated: 20 Nov, 2019

That could vary depending on how you are finding your prospects. When you and your Accountability Coach decide that you are ready for Mastery Series 2, which teaches our referral process, you will learn a complete system for filling your appointment calendar by referral.

In the meantime, when you are scheduling appointments with your prospects it is important for them to come to your office with their spouse and bring their financial documents. This is so they can have the best experience possible. Communicate that they will get something, their Financial Road Map®, which will be valuable to them whether or not the two of you choose to do business together. They will experience a meeting where they will both have total clarity about what’s important to them, define all of their financial goals, and benchmark their current financial reality. This will help them to be in a position to align all of their financial decisions with their most important goals and their most deeply held values.

If you get any push-back at all, reiterate that this is something they will derive value from whether they choose to proceed with you or not.


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Also listed in
folder Referral Conversation™
folder Referral Process/ Follow-Up Phone Call
folder Before Financial Road Map™ -> Follow-Up Phone Call (Prospective Clients)
folder Before Financial Road Map™ -> Initial Contact with Prospective Clients


Others in this category
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b Would you go through some of your thought processes as you decide whether or not to introduce the Quality of Life Enhancer Exercise® during the Phone Consultation™?
b I am calling people I haven't spoken to in two years. I was involved with bringing these prospects to be new clients at a trust bank I was working for at the time. How would you propose I best introduce them to the New World? I have tried the Old World New World™ introduction. I can get a meeting with many of these people but have not been able to get them to bring either their spouses or their documents. I feel I would do far better with an intermediary stage and what I understand of the self-referral process.
b I am in the Ideal Life Evaluation Program. I don't have all that many clients and am through most of them with the Financial Road Map®. What is the best way to build a list of people to call? I am not into the program enough yet that I have the Referral Conversation™ available to me.
b I recently conducted a Phone Consultation™ and it went well. However, when I asked "What do you think the value would be for you and your wife to have a complete Financial Road Map® that you build together? He replied "Well If I did not have an Advisor and have a plan, I could see value in it". I continued to offer to complete the Financial Road Map® for them (following the script) but he said "he would not want to waste my time since he already had an Advisor for 20 years that he was happy with" I let him know it would not be waste of my time if I could do something good for them; and it could only enhance the relationship with their current Advisor. He declined but thanked me. What could I have done differently?
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