I have had the Referral Conversation™ at my last two Progress Meetings and the response has been positive both times…. “I will get a list of people to introduce Values Based Financial Planning™ to, for our next meeting”. What would you say to her when she has NOT provided the list of people to introduced Values Based Financial Planning™ to that she has mentioned she would bring now twice?

Article ID: 218
Last updated: 20 Nov, 2019

I would ask a good open-ended question to get the conversation started.

Remember, at the heart of the issue of why people do not refer is usually one of two things.
1. They don’t think that what you do for them is all that impressive or they presume, wrongly, that every Financial Advisor does pretty much the same thing for their clients.
2. They don’t really believe that you will deliver all these gifts with no strings attached.

You have to ask good questions, be a really good listener, and genuinely want to know the truth.

The bottom line is that it’s your job to make an assessment to whatever is necessary for them to “get it.” Whatever that is, do it!

Also listed in
private Referral Conversation™ -> Ideal Clients Reluctant Giving Referrals


Others in this category
b During the Referral Conversation™, I am frequently met with the answer that my clients’ friends do not trust the company name from previous experience and that it has nothing to do with me. Sometimes the clients admit to being selective in regards to whom they would refer. So, I am wondering what would be best to say besides, "Why don't we let them decide for themselves?” or, “Let's follow the process.” I find that they are resistant because of the above factors.
b I need to make sure I am on the right track. Is the purpose of the self referral conversation to set a Phone Consultation Appointment? Is it important to go deep even if the prospect is welcoming to receive the Values-Based Financial Planning™ book and Newsletters and agrees to the Phone Consultation?
b I have an Ideal Client who has given me referrals but has not contacted the referrals for permission to send the books, newsletters, and follow-up call. What’s the conversation to have with the Ideal Client so that they will follow through and contact the referrals so that I can finish the process?
b A client reluctant to give referrals says, “I am the supervisor of everyone I with whom I work. I am uncomfortable with introducing these folks given the potential for people to see it as me using my position to influence my staff.” That one was new for me. Suggestions?
b Can you go through what a compelling Referral Conversation™ sounds like?
» More articles