I’m just starting the process of conducting Financial Road Map Interviews™ and have found it takes me 45 minutes to get through the Values Conversation™. What are some tips to help shorten that to a more reasonable amount of time?

Article ID: 162
Last updated: 20 Nov, 2019

1. Listen to your recordings
2. You may be repeating their answers too many times before you ask next question.
3. You may be summarizing all of the previous answers before you ask What’s Important About…To You? Only ask What’s Important About…To You for the last answer without summary of previous answers.

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folder Values Conversation™ -> Values Conversation™ Misc.


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b I have known most of my clients for 15 to 20 years and so it seems a bit awkward for me to "switch gears" in the review process to begin asking "What's Important To You About ------ To You". Any suggestions to make this transition?
b When I start discussing Values-Based Financial Planning™ to an Old World client, they stop and ask me why I am doing this since I already covered this when we first met. (In the past I would discuss what's important to them before discussing their concrete goals.) They only want to discuss the issues at hand. How do I handle this question?
b How do you respond to a client who, during the Values Conversation™ of the Financial Road Map® Interview, keeps saying, "I'm not sure where we are going with this"? Is this a sign that I should disengage? If so, how?
b How do I better describe my value? One potential client thought he was already living out many of his values and thus enjoying his ideal life. How do I describe that what I do provides incredible value even for the person who enjoys managing his own investments and has enough money and time to take plenty of vacations?
b What do you do if people discuss multiple values in an answer? Should you list multiple steps upwards?
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